Sure, everyone says 'Support Skater Owned,' but one category we're backing hard is current and former pros that start their own companies. From Brian Anderson starting 3D to Ragdoll starting Hurt Life, keep backing these dudes until the wheels come off.
Cruiser boards usually vary in shape from traditional street boards and can vary widely in width, but generally are shorter than about 34 inches. Cruiser completes come with softer wheels, too. Softer wheels are an easier ride. Cruiser boards are generally not for doing tricks. They're transportation like longboards, but don't have the uncool factor that longboards got stuck with from the street skaters.