Behind the Scenes in the Sketchy Skateboard Industry

If you're a kid dreaming of working in the sketchy skateboarding industry one day because it seems like no matter what you're doing, it's the best job in the world, well, you're about 90% right, ha. We have politics and weird/awkward bid'niss dudes doing funny things just like you'll find in any industry. While we announce that we're now carrying emerica and etnies, we got together with Barak Wiser, the rep for those brands, to play out a skit about owning and running a new shop in skateboarding.